BRING VALUE TO YOUR AUDIENCE THROUGH A COMMUNITY MANAGEMENT STRATEGY

Build trust and engage your audience through a value and relevant content

Build a community to engage with
When you publish, you’re being seen

The main purpose of a community management strategy is to obtain recognition of your brand and position your team as experts and opinion leaders. This is achieved through sharing relevant content to your potential clients.

B2B Marketing is based in generating relevant and value content, and there isn’t a better place to share this content than LinkedIn. The content published must be relevant to your audience, it must provide value, and make your customer feel that reading your content and following your activity is useful for them.

We create a content plan based on your company goals. We study your audience, your industry and company, in this way, we create accurate content for each of the phases your potential client goes through.

BRING VALUE TO YOUR AUDIENCE THROUGH A COMMUNITY MANAGEMENT STRATEGY

Build trust and engage your audience through a value and relevant content

Build a community to engage with
When you publish, you’re being seen

The main purpose of a community management strategy is to obtain recognition of your brand and position your team as experts and opinion leaders. This is achieved through sharing relevant content to your potential clients.

B2B Marketing is based in generating relevant and value content, and there isn’t a better place to share this content than LinkedIn. The content published must be relevant to your audience, it must provide value, and make your customer feel that reading your content and following your activity is useful for them.

We create a content plan based on your company goals. We study your audience, your industry and company, in this way, we create accurate content for each of the phases your potential client goes through.

Community Management is about adding value

We design content based on the problem or need of your potential customer and adapted to each of the different stages of the buying process.

In this way, you will be able to connect with your audience and create a community who engage with your company and with the key profiles of your company (CEO, other C-Levels, and sales representatives).

Publications are the main way to connect with your audience, they should feel the benefit of investing their time reading your content.

You need to identify your audience and give them what they really need to read.

We create content plan that consists in the creation of 4-8 weekly posts for your company and personal profiles depending on your company’s needs. This content varies from commercial, informative, and branding content. Each of the publications comes with a visual (videos, carousel, images, articles), in this way we also generate brand image. Each of the publications are organized to be published at the times when your audience better reacts

Your company profile is the central place to show your brand

We optimize it for you putting our focus on:


Profile photo


Cover photo


Headline


Overview


Call To Action

A full and optimized company page has 30% more weekly page views
We create content for your company page and we manage your community

When your audience is following your company, they are interested on what you have to say. They want to know about you. It’s important to feed your audience with relevant content which will build trust on you. This content will be created with an engaging text and a good visual (video, image or a document

It’s the first impression that counts

A consistent and interactive voice is key for building trust and helps grow your community on LinkedIn. Join important conversations, understand, and listen to your audience and engage people related to your business.

We get the best out of your personal profile focusing on optimizing 4 key points


Profile picture


Cover photo


URL


About me

Your posts will give you the visibility you want

Your personal posts are important to gain visibility for your profile and your company. Normally your community and your company community are very similar. The voice and the focus of the content will be different but at the end, your audience is looking for the same kind of content. A good community management for your profile will help you, not only to have more visibility, but build trust and get a more successful next interaction with your potential client

The transformation your B2B company need
Learn how LinkedIn can help your business